The dawn of the personal brand
After watching this episode it’s clear Donald Draper is the ultimate walking personal brand. Guys like him invented “personal branding” long before anyone even knew what to call it.
Sure he's a career man with a great gig, but it's all about Donald Draper the Ad Man, not who he works for or the title he holds. He issues thoughts with authority, so people pay attention and follow suit – like the interior decorator when he says, "Move the end table and the lamp to the other end of the couch."
In the end he signs the contract, but they never would’ve pushed so hard if he hadn’t projected himself as the ultimate ad exec.
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Best line
"Having me in your life is gonna change things." "I look forward to it." "(hehe) They always say that."
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Commerical WTF
This episode’s commercial WTF goes to Clorox for their ad we’ll call "Clorox, since 1913."
The ads script: “Laundry is not new. Your mother, your grandmother, her mother. They all did the laundry. Maybe even a man or two. And although a lot has changed - the machines, the detergents, the clothes themselves - one thing has not: The bleach most trusted to keep whites your white is still Clorox Bleach.”
Um, hello?!? You want me to think about my great grandmother, tradition, and my mom "doing" a man all at the same time? WTF?
Okay, so maybe they meant “maybe even a man or two did laundry.” But the double entendre nature of the script is undeniable, is it not?